Summary

The EMEA Product Marketing Manager will play a pivotal role in facilitating the execution of the global product roadmap in Europe as a primary objective. In parallel, he/she will start developing a more strategic charter, identifying product opportunity to further accelerate my clients’ position in the Professional Protection Equipment space in terms of both products and services, liaising with the US headquarters as well as Asian suppliers to ensure execution

Primary Duties and responsibilities

•Localize the global product road map to the EMEA region in connection with the global PM function
•Identifies new potential products and/or features of existing ones that could bolster my clients’ commercial success
•Creates a quantitative business case to drive the funding and launch of such new product ranges/features
•Sets up and owns the product training process for the sales and customer service teams
•Owns the customer training program to be executed through webinars
•Maintains the appropriate value propositions vis a vis the 3 core product categories (cases, lights, area lighting), paying special care to sub-brands within the categories
•Reviews pricing strategy of the 3 core product categories with the creation and maintenance of value curves
•Partners with the sales teams in the positioning of the various sub-brands
•Identifies and drives the creation of sales support tools and initiatives in cooperation with Marketing and Sales
•Maps competitive moves at all times with respect to pricing, features, new product launches
•Along with relevant teams at US HQ liaise with overseas (Asian) suppliers to drive the “indigenous” product roadmap execution
•Collaborate with Marketing and Sales to develop Go To Market strategy
•Liaises with ATEX certification body
•Follows company policies and practices as outlined in the Employee Handbook and/or applicable employment agreement. Follows safety guidelines and procedures in accordance to the job
•Performs additional duties as assigned.

Job Requirements

Qualifications include:
•Advanced degree in Business or Engineering
•Strong working knowledge or experience in Commercial Lighting markets
•Minimum of 7-10 years of professional experience with at least 3-4 in product management & product marketing management
•Experience in working with Asian subcontractors & US headquarters
•Strong business development acumen
•Experience working in the Professional Protection Equipment, exposure to ATEX regulations is a plus

Additional Information

•Actively supports and complies with my clients’ objectives, guidelines and commitment to Quality and Safety, with an emphasis on continual improvement.
•Must be able to interact effectively and cooperatively with employees at all levels.
•Must have the ability to complete assignments within the timeframe specified by the Manager.
•Must be flexible regarding working hours.
•Must be able to operate in a fast-paced environment and handle multiple projects simultaneously
•Must be able to travel, nationally and internationally, as necessary.

To apply for this position please send your up to date CV to zohya@tagsearchandselect.com

Apply for this role

How to apply

Please email zohya@tagsearchandselect.com with your CV and covering letter

Apply now
EMEA Product Marketing Manager

Based: Barcelona, Spain

Salary: Negotiable

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